Medicine Delivery App

DavaNinja · May 2023

Description

From Confusion to Clarity: UX Overhaul for a Health-Tech MVP

Overview

I was brought in by a project manager leading a health-tech startup to redesign the core user experience of a medicine delivery app. The initial screens had been partially designed but lacked user-centric flow, visual consistency, and scalability for a real-world product. In just two weeks, I conducted a rapid UX audit and collaborated closely with the client to reimagine key user journeys from onboarding to checkout. My focus was on creating a clean, intuitive, and trustworthy experience for users navigating medicine discovery, price comparison, and prescription uploads.

ROLE

Product Designer (UI/UX)

TIMELINE

May 2023 - 2 weeks

DISCIPLINES

Interaction Design Visual Design

Medicine Delivery App

DavaNinja · May 2023

Description

A Flexible Schedule configuration for automatic class scheduling

Overview

I was brought in by a project manager leading a health-tech startup to redesign the core user experience of a medicine delivery app. The initial screens had been partially designed but lacked user-centric flow, visual consistency, and scalability for a real-world product. In just two weeks, I conducted a rapid UX audit and collaborated closely with the client to reimagine key user journeys from onboarding to checkout. My focus was on creating a clean, intuitive, and trustworthy experience for users navigating medicine discovery, price comparison, and prescription uploads.

ROLE

Product Designer (UI/UX)

TIMELINE

May 2023 - 2 weeks

STAKEHOLDERS

Interaction Design Visual Design

Medicine Delivery App

DavaNinja · May 2023

Description

A Flexible Schedule configuration for automatic class scheduling

Overview

I was brought in by a project manager leading a health-tech startup to redesign the core user experience of a medicine delivery app. The initial screens had been partially designed but lacked user-centric flow, visual consistency, and scalability for a real-world product. In just two weeks, I conducted a rapid UX audit and collaborated closely with the client to reimagine key user journeys from onboarding to checkout. My focus was on creating a clean, intuitive, and trustworthy experience for users navigating medicine discovery, price comparison, and prescription uploads.

ROLE

Product Designer (UI/UX)

TIMELINE

May 2023 - 2 weeks

STAKEHOLDERS

Interaction Design Visual Design

My Contributions

UI Redesign

Brought visual clarity and hierarchy to interfaces with a clean, modern design system.

Flow Optimization

Streamlined complex tasks like comparing alternative brands, upload prescriptions, and tracking orders.

High-Fidelity Prototypes

Delivered final designs in Figma, ready for developers to takeover.

Old Design

Key Screens Delivered

  • Onboarding & Welcome Flow

  • Home & Search Experience

  • Medicine Price Comparison (across online pharmacies)

  • Product Detail Page

  • Cart & Checkout Flow

  • Prescription Upload

  • Order Confirmation & Tracking

Delivered Design

Homepage
Finding Alternative Medicines
Order Placed

Other Screens

Order placed
Scanning
Out for delivery
Medicine detail
Order detail
Pharmacy detail
Upload prescription
No alternative brand
Offers and benefits

Impact

Enabled the client to confidently move forward with MVP development, Improved UX clarity, particularly in comparison and checkout flows.

Takeaway & Reflection

Taking on this project gave me the opportunity to immerse myself in mobile-first product design and operate within a fast-paced, constraint-heavy environment. The challenges were unique - tight timelines, evolving requirements, and the need to quickly understand an unfamiliar domain. This pushed me to adapt my process and make decisions that balanced quality with speed.

To meet the project goals, I ran a focused UX audit sprint, conducted a rapid market and competitor scan, and studied relevant mobile UX patterns to ground my decisions. Much of the workflow - from defining gaps to shaping user flows - had to happen in parallel, which strengthened my ability to prioritize, synthesize insights quickly, and maintain clarity under pressure.